The Presentation Secrets of Steve Jobs (Carmine Gallo)

Full disclosure: I only skimmed this book.

In The Presentation Secrets of Steve Jobs, author Carmine Gallo promises to show "how to be insanely great in front of any audience."  He does so in three 'acts,' each with 'scenes' as shown below:

Act 1: Create the Story

• plan in analog, answer the question that matters most, develop a sense of purpose, create twitter-like headlines, draw a road map, introduce the antagonist, reveal the conquering hero

Act 2: Deliver the Experience

• channel their inner zen, dress up your numbers, use 'zippy' words, share the stage, use props, have a big reveal

Ace 3: Refine and Rehearse

• master stage presence, make it look effortless, wear the appropriate costume, toss the script, have fun

As you'd expect from the title, the book heavily focuses on Apple's late executive Steve Jobs and his methods.

This book is okay.  As this is my fourth (or fifth?) book on presenting in the last week, I see nothing new here, and a few limitations.  Focusing almost exclusively on Jobs means this book:
- is constrained by his strengths and weaknesses, failing to present other valid methods used by other excellent speakers
- focuses on sales pitches/product demonstrations

I recommend a more general treatment.

Rating: B-